NCBA Ecosystem Lead – Travel & Mobility Jobs in Kenya
Job Purpose Statement
The Travel & Mobility Ecosystem lead is responsible for the design, implementation, monetization and overall ownership of the commercial strategy of the assigned Ecosystem. This role is responsible for strategic planning, budgeting, execution and achieving of financial and strategic targets for the Travel & Mobility Ecosystem. The role holder is expected to have an entrepreneurial mindset along with leadership qualities.
They should be a creative strategist with excellent organizational abilities and expert in managing Marketing efforts. The role holder is the primary relationship owner for all partnerships within the Travel & Mobility ecosystem. The role holder will leverage on market research, business analytics, partnerships, coopetition, technology and ideas inside/ far outside of the company, constantly scanning the economic landscape to identify and
capitalize capabilities that enable the success of new digital business commercial models for long-term
competitive advantage within the assigned ecosystem.
Key Accountabilities (Duties and Responsibilities)
Strategy & Financial
Drive Travel & Mobility ecosystem growth strategy including identifying and crafting market relevant, high-value Travel & Mobility ecosystem offerings with supporting Go-to-Market motion(s) and associated
operating model structures to meet financial targets
Be accountable as a business leader for achievement of the ecosystem’s financial and strategic outcomes.
Developing the business case in support of the ecosystem transformation (revenue case and investment case)
Developing the Travel & Mobility ecosystem’s commercial strategy (and its continuous iteration) that defines the short-term and long-term plans
that leverage on technology and digitization capabilities for the business.
Lead the definition and execution of the business models, products and Go-To- Market (GTM)/Distribution strategies for the ecosystem.
Structure the ecosystem outcomes and prioritize their execution, ensuring stakeholders are aligned and all organization resources are mobilized for
the achievement of the intended value.
Formulate and mobilize high-growth strategic partnerships that deliver innovative and transformative programs, with a particular focus on
differentiated best in class solutions
Internal business processes
Managing project teams (organize work plans, manage performance and growth of analysts)
Constantly collect market feedback and disseminate it to internal teams
Partner activation, reporting & governance
Participating in thought leadership initiatives
Leading sales efforts to position ecosystem strategy initiatives with our clients
Assure effective governance of the ecosystem’s processes.
Research, development, implementation and review of partner onboarding, partner management standards, rules of engagement, governance and quality assurance processes for the ecosystem based on best practice.
Define engines/structure/procedures to support implementation of ecosystem growth through their lifetime customer journey.
Customer
As the Voice of Customer SPOC for the FI ecosystem, lead discussions with stakeholders to understand customer jobs with a view of guiding
solutioning and development prioritization.
Raise awareness of our brand assets and creating opportunities for meaningful engagement with key stakeholders within the wider ecosystem.
Create opportunities to engage with relevant partners in a way that generates maximum value for our stakeholders.
Host relevant events with external audiences (talks, round tables, VIP tours), participating in conferences and speaking engagements,
networking, and more
Analyzing a market and identifying revenue growth opportunities
Developing comprehensive growth and monetization strategies
Defining how to orchestrate the ecosystem/channel and design the required supporting programs and supporting go to market motions
Skilled at leading ideation with clients to define innovative market plays, run segmentation analysis, model growth projections, blueprint strategic Go-to- Market motions, design new route to market/operating models, and outline new program architectures and channel enablement
capabilities.
Learning and growth
Lead a team, and design and maintain a functional structure that is best suited and adaptive to the ecosystem’s commercial strategy.
Define and implement recruitment, learning and performance management strategies, as well as cultural practices that attract, nurture and retain the best talent.
High-energy with a passion for innovation and developing strategic highgrowth partnership models.
An expert at establishing and nurturing relationships and are equally capable of applying those interpersonal skills to develop and maximize
the talents of the team members.
Drive competency focus through continuous learning and job enrichment to ensure high performance.
Passionate about bringing together a wide set of skills and capabilities to drive pragmatic outcomes for clients and create unique career opportunities for the team members
Mentoring a high-performing team to create and lead strategic marketing initiatives across various marketing functions including but not limited to performance marketing, growth and optimization, events, product marketing, partnerships and campaigns.
Implement a B-Team for the section.
Ideal Job Specifications
Desired personal attribute:
Relentless in your pursuit of growth and want to disrupt the FinTech industry
Academic:
A Bachelor’s degree in Business Management, Accounting, Economics, Commerce, Finance or related
fields.
MBA or a Master’s degree in a business field is desirable.
Work Experience:
At least 10 years work experience, 5+ years of overall experience in the financial services sector at management capacity and participated in strategy development and implementation, and having lead
large successful business development projects and/or initiatives.
Skills Required:
Strong track record in developing new ventures and strategic business partnerships with demonstrable
commercial impact and significant strengthening of customer acquisition and loyalty. You are highly
entrepreneurial, innovative and passionate about emerging themes and opportunities in the new
economy.
You are creative enough to envision capabilities within the ecosystem that simply weren’t possible in the past.
Commercially minded – you are comfortable speaking the language of marketing/sales funnels, platform thinking, know your way around a business model, and have a creative and strategic mindset.
Ability to lead and deliver results that have significant impact on the organization through diverse teams.
Can interact with people (own team, colleagues, customers, stakeholders and the public at large) in
different social and cultural environments, showing respect and positive regard for them in a unifying and professional way consistent with the values of the organization.
Great public speaking skills – you’re confident in front of a room with over 200 people, and you can easily engage & shine in a 1-on-1
Creative, process-driven, proactive – while you’re great at jumping in and doing things last-minute when necessary, you have strong skills in creating processes to ensure that nothing is forgotten and your work flows smoothly.
Super organized and a proactive problem solver – great at managing your time and workload to ensure
everything gets done, and skilled at balancing multiple priorities.
Deep professional experience developing GTM and ecosystem strategies related to digital transformation, cloud, Travel & Mobility , and emerging technologies.
Naturally inquisitive and successful in researching key issues. Can reflect on what needs to happen next, what might get in the way, and therefore what needs to be put in place to ensure progress. Is aware of what constitutes best practice in the Fintech sector and strives to deliver on this.
Ability to assess the organization’s vision, goals, objectives, and strategies to identify the desired future.
Ability to inculcate a culture of project management excellence – project leadership, accountability, highperformance teams, customer and market focus, robust solutions, alignment, discipline, speed and quality.
Understands financial management concepts, can use the principles to develop business cases, describe events and incorporate the same in problem solving and decision making.
How to Apply
For more information and job application details, see; NCBA Ecosystem Lead – Travel & Mobility Jobs in Kenya
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