Victoria Court Digital Marketing Assistance Jobs in Kenya
Position Summary
We are seeking a competent Digital Marketing Assistant who will be responsible for coordinating marketing details with the Marketing team; including event-related marketing, advertising, video marketing, digital marketing, and email marketing. The candidate will also be detail-oriented, a self-starter, social media savvy, a creative thinker, a team player, and a strong communicator.
Responsibilities
Plan and execute all website, SEO/SEM, database marketing, email marketing, social media marketing, and display advertising campaigns.
Launch paid advertising campaigns through Google Ads, Facebook, Instagram, etc to increase qualified leads and brand awareness
Identify trends and optimize website performance.
Assist in the formulation of strategies to build a lasting digital connection with our audience
Measure and report on digital traffic and performance using a variety of web analytic tools
Carry out search engine optimization on our website to increase reach and online visibility
Continuously optimize paid advertising campaigns to maximize ROI
Manage the company’s social media handles
Assist in developing and executing projects and events to create content
Plan and monitor the company presence on the website and all social media handles
Brainstorm and implement experiments and conversion tests
Assists in the development of timely reports and updates on results and activities.
Assists in the coordination with resident companies and their marketing/social media endeavors.
Use advanced metrics to measure the success of a marketing campaigns
Implement email marketing campaigns to nurture leads and our customers
Perform keywords research, and keyword mapping and looked for areas where we could take advantage
Assist in protecting the integrity of the brand and all uses. Communicate branding guidelines to promoters and residents.
Work directly with the Marketing team to prepare a social media plan, timelines, and priorities for individual events/performances as well as those with an institutional focus.
Build a creative, dynamic, consistent, and interesting social media content voice.
Requirements
Bachelor’s degree in Marketing, Advertising, or a Business Management related course and B+ and above in KCSE.
Proven one (1) year of related experience and/or training.
Tech Savvy/Knowledge of the Tech Sector – understanding trends and how it applies to our business,
Knowledge of CRM tools, Google AdWords, and online analytics
Must be very proficient in the use of Tik Tok, Instagram, Twitter, Facebook, and other social media platforms
Ability to multi-task and meet strict deadlines.
Excellent communication and interpersonal skills.
In-depth knowledge of marketing techniques and databases.
Should be an innovative and creative thinker to generate maximum exposure for the brand
Creative in graphics, images, and videos for marketing and promotional campaigns
Outstanding problem-solving skills
Strong work ethics
Good time management skills
Ability to work independently
How to Apply
For more information and job application details, see; Victoria Court Digital Marketing Assistance Jobs in Kenya
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