Aug 16, Girl Effect Graphic Designer (Individual Consultant) Jobs in Nigeria

aug-16,-girl-effect-graphic-designer-(individual-consultant)-jobs-in-nigeria

Girl Effect Graphic Designer (Individual Consultant) Jobs in Nigeria

Girl Effect in Nigeria

Girl effect’s goal is to inspire over 10 million girls and young women in Nigeria to defy gender norms and take control of their futures. Girl Effect has been piloting different approaches to change in Nigeria for the last ten years.

In 2014, we developed a mobile platform that trains young women to become technology-enabled girl ambassadors to conduct peer-to-peer research in some of the hardest-to-reach communities in Borno, Adamawa, Yobe and Kano states. In 2014, we launched a zero-rated online mobile platform—available on the web and social media—called Springster. Providing entertaining content written by girls, for girls, Springster gave users access to an a-z of everything they needed to know to thrive — in English and Hausa. We learned we can use digital channels to engage girls at scale in Nigeria and that there’s a real thirst for honest, authentic content related to topics that girls are too scared to talk to their friends and family about.

In 2021, we partnered with Meta to use Instagram and Facebook to deliver social behaviour change communication campaigns designed to tackle myths around Covid and the Covid vaccine, working with influencers like Taaooma and Kate Henshaw to break through the clutter to reach more than 9m people.

Our aim over the next few years is to launch a youth brand in Nigeria, creating sustainable impact at scale and build scalable and long-lasting impact for girls and their communities in Nigeria.

Scope Summary

Girl Effect Nigeria is looking for a graphic designer who will work together with our Create team to produce content. S/he will be responsible for designing visuals in the form of static, GIF, motion and illustrative formats.

Responsibilities

  • Develop an intimate understanding of our brand message and tone.

  • Transform and piece together photos, texts and illustrations. Copies, vectors and images will be provided.

  • Design posts in different formats; static, GIF, illustrations and motion graphics where appropriate.

  • Work closely with the Create team in effectively communicating each post. This will include revising copies to fit imagery and selecting the best format in relation to the messaging.

  • Learn and consistently apply Girl Effect’s editorial policies and values, production standards, and safeguarding policies.

  • Immediately report any editorial or safeguarding concerns to the Girl Effect team.

  • Creating work that is fun, engaging, youthful, bold and accurately communicates messaging.

  • Mobile and user-friendly for the technical context of our user. All our content should be viewable on low-end devices. An understanding of the challenges of designing for low-bandwidth environments and low-end phones would be favourable.

  • Upon acceptance of each design or concept, the graphic designer will provide GE with a packaged Adobe Illustrator/InDesign/Project file, and GE will retain all intellectual property rights.

    Expected Deliverables

    The consultant will provide deliverables

    per the scope of work. This will include:

  • Work within brand guidelines to create layouts that reinforce GE’s style and voice through our visual touch points.

  • Designs will be grouped by topic areas and cater to various regions and cultural contexts in Nigeria.

  • Illustrates concepts by designing rough layouts of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts.

  • Use rough sketches/layouts for discussion and coordination with the Content Team. – Use Adobe Creative Suite or preferred platforms to prepare aesthetic designs for clients.

  • Develop an understanding of different design collaterals like social media posts, landing pages, ads, microsites, emailers, etc.

  • Creating and delivering graphic designs for various platforms and media.

  • Coming up with Unique ideas and Design Concepts according to the content.

    Skills and Expertise:

  • Fluency in written and spoken English, as well as strong communication skills to work collaboratively with a global team

  • A deep understanding of Graphic Design principles and Visual Communications skills.

  • 3+ years of professional visual design experience

  • Strong sense of photographic and illustrated poster design, creative storytelling, art direction, user experience, motion, and marketing and possess ideation skills that stretch across various communication media

  • You have experience in creating assets for youth brands, especially girls. Any experience in health-related content is a plus.

  • Strong proven experience conducting similar work for the Development Sector.

  • Ability to thrive as a collaborator/co-creator – willing to shape ideas as well as build on the ideas of others.

  • Good sense of typography and layout aesthetics

  • Excellent working knowledge of design tools such as Photoshop, Illustrator, and Figma

  • Advanced Graphic design, illustrations, basic knowledge of UI/UX

  • Good understanding of Adobe Creative Suite.

  • Experience working on behavior change communication projects is desirable

  • Basic motion graphic knowledge is an added advantage.

  • Experience in creating digital content across various formats such as static, GIF, motion and illustrative formats.

    How to Apply

    Please submit proposals, as described above, to [email protected]

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