The African Talent Company Digital & Product Marketing Associate Jobs in Uganda
Key Responsibilities:
• Develop and implement internal and external marketing initiatives to increase awareness and drive demand for our products and services in B2B and B2C markets.
• Execute innovative digital marketing projects that align with our marketing objectives, such as targeted campaigns, product launches, or channel-specific initiatives.
• Monitor and analyse key performance indicators (KPIs) to assess the effectiveness of marketing initiatives and propose data-driven recommendations for optimisation.
• Collaborate with internal stakeholders to identify digital marketing needs, gather requirements, and develop compelling marketing materials and content.
• Collaborate with cross-functional teams to ensure alignment and consistency in marketing messages across all online and offline channels.
• Utilise SEO techniques to enhance organic visibility and drive qualified traffic to our digital properties.
Skills/Qualifications:
• Bachelor’s degree in marketing, business administration, or a related field. Relevant certifications in digital marketing are a plus.
• Proven experience in digital marketing, focusing on B2B and B2C markets. Experience in the recruitment industry is preferred but optional.
• Strong understanding of digital marketing concepts, techniques, and best practices.
• Proficiency in executing marketing initiatives across various digital channels, such as website, email, social media, paid advertising, and content marketing.
• Analytical mindset with the ability to interpret data and metrics to make informed marketing decisions.
How to Apply
Send CV and cover letter to [email protected]
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